A great example of insurance innovation based on the ability to remove silos in a business and address a real policyholder issue.

How often have you heard of multi-line insurers saying they cannot get co-operation across their IT and business silos? The different departments don't want to give up control, possibly don't trust their colleagues not to make their customers unhappy and certainly don't want to give up control of the IT or even don't have omnichannel capability to be able to do it.

Well done Admiral! How fast will the others follow?